Digital Presence
Since there are many moving parts involved in building a strong digital presence, we offer “Complete Digital Presence Solution” that assembles all important components into one unified solution.
This solution provides you with a strong foundation for your digital presence and empowers you to deliver a consistent, reliable, and predictable online experience to your customers across all platforms, devices, and channels.
Our solution includes outbound and inbound marketing core components including responsive web design and development, social media marketing, multichannel marketplace management, local presence, and reputation management that serve as a support system for your future growth .
Responsive Website Design and Development
Your website plays a key role in your online success because it is the ultimate destination for all the time, work , effort and money you put in your branding ,marketing and advertising across all channels and platforms.
After visitors land on your website , they should be able to easily find and obtain information about you, your business, products, and services which depends on the design and coding of your website.
The design should be up to date, aligned with design trends and appeal to your target audience.
The responsive mobile coding should work correctly and properly on all platforms and devices to deliver a consistent and reliable web and mobile experience across all platforms and devices.
Trustworthiness of your website plays a big role in your visitor's a purchase decision because the most important factor for customers is credibility and trustworthiness of a website .
Finally, your website should reflect your business mission, culture, characteristics, policies and procedures to ensure that it is communicating an accurate depiction of your business and brand , who you are and what you represent.
We can help you to provide all the information, tools, and support to build credibility and trust to make your customers comfortable enough to make an online purchase decision.
We offer three different website design and development solutions tailored to your business size , needs and your target customer:
Business Portfolio
This solution is designed to introduce your business, products and services and reflect your business mission, characteristics and culture including three packages:
-Business Starter
-Business Essentials
-Business Pro
e-Commerce and Online Store
Our experienced ecommerce team is ready to provide all tools, hands on experience and services to help you get started with your online store. We help you to manage your products, accept online payments, fulfil orders and handle customer service. This solution includes:
-eCommerce consultation
-Store design and development
-Shopping cart set up and configuration
-Product catalog set up
-eCommerce logistics consultation
Corporate and Enterprise
The corporate package offers a more sophisticate and corporate look with a main portal to different portals for different business functions and departments.
Enterprise package is designed for large scale organizations with global reach, multiple locations and user groups and high data load .
This package also supports business-specific workflows, which usually need to be integrated with various internal and external systems,web services and APIs,data sources, and processes.
Local Presence and Reputation Management
If you want to win local and nearby customers , you need to improve you local presence because in today's world customer behavior has changed and increasingly searchers (especially on mobile devices) are looking for local businesses.
Using local ranking factors such as business name, address, and phone number and customer reviews will help businesses rising to the top of organic results and even get featured in the carousel.
Also a studies show online shoppers read reviews to determine the quality of a small or local business and negative reviews can impact the decisions of your potential clients.
At the same time, customer positive feedbacks on review websites and platforms such Yelp, Yellowpages can play a big role in establishing trust and creditability.
Google and Yelp are two key players in local search and collecting customer review:
Google
Google local results are based on relevance, distance,and prominence. These factors are combined to help find the best match for your search.
To maximize your your business ranking in local search results, you should optimize your Google My Business.
Please note Google algorithms might decide that a business that's farther away from your location is more likely to have what you're looking for than a business that's closer,
and therefore rank it higher in local results.
Yelp
Yelp ranks businesses based on a number of different factors, including the user’s search terms, and the distance,
ratings, user engagement data, and reviews of businesses that are relevant to the query.
Yelp gives more weight to data they receive from user transactions through Yelp, such as prioritizing businesses with probable availability when you’re searching for reservations or appointment bookings.
Our local business search experts will help you to claim, optimize and list your business on the free listing services offered by Google Places,Yelp, Yahoo! Local, or Bing Business Portal.
Also we offer online reputation management tools and services that help your business maintain a positive online reputation.
Social Media Marketing
Social media marketing is one of the best ways that you can drive sales, build relationships, provide customer service and satisfy your customers because it enables you to not only get into a personal level with your customers but also create buzz and positively influence them to take an action such as the purchase of a product, subscription to your channel or participate in conversation and share your content.
With hands on experience in social media marketing, our expert team can help you to build a strong and active social media presence. our main goal is to attract and engage your customers, convert them to loyal brand advocates and build and grow your brand.
The first step in process is working with you and understanding your business goals and customer’s needs, characteristics, and behavior. the second step is developing an integrated social media marketing strategy that appeals to your target audience across all platforms. the next step is implementing the plan from media production to content development and publishing and the last step is maintaining , optimizing and growing your social media outreach.
Multichannel Marketplace Management
Selling on multichannel eCommerce marketplaces can be challenging because there are many details and rules on any marketplace that you want to sell your products. Also, you need to know future challenges and issues ahead of time - for example price discrepancy within different marketplaces - to avoid future problems and roadblocks.
Our hands - on experience in multichannel marketplace management can help you to plan, setup and operate and maintain your eCommerce business across multiple marketplaces and platforms smoothly without facing all the hassles and issues. We can also provide you with marketplace specific data and insights for marketplace optimization and sales enhancement.
